Pitched to develop a creative marketing campaign to promote Stratford Parkway – a new station in Warwickshire. The winning creative proposition focused on the new and improved services between Stratford Parkway and Birmingham stations.
The campaign uses a simple 'line' illustration with service-led messages, underpinned by the concept 'Stratford Parkway – your new line'.
The striking pink background is vibrant and bold enough to get attention, while fitting in to the overarching colour scheme from the 'Choose how you move' website; Warwickshire's travel initiative.
Click here to view the website project.
I was thrilled to win the pitch, and even more thrilled with the outcome of the work.
