AAH Pharmaceuticals

Integrated creative strategy to pharmaecuticals product and distribution market.

    • AAH Postcard Campaign


    • AAH Calendar
Project Details

Agency: Box Clever Marketing

Client: AAH

In: Art Direction, Copywriting, Illustration


As the UK’s largest pharmaceutical distributor of healthcare products and services, AAH had identified a need to protect and build supplier relationships.

AAH were concerned about customer perceptions. As the largest pharmaceutical distributor of healthcare products and services in the UK, there was a feeling within the customer base that the size of the company meant the service was impersonable.

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The campaign was so successful it became a template for further integrated campaigns across DM and Digital.


The creative work improved relationships with the supplier base, and supplier retention significantly increased to 93%.